310% Growth & Multi-Location Expansion
Overview
Texas Tiny Teeth, a pediatric and orthodontic dental practice, sought to expand its patient base, strengthen its brand identity, and grow beyond its existing locations. To achieve aggressive expansion goals, they needed a strategic marketing partner capable of delivering measurable growth. DIAZ implemented a full-scale marketing transformation that resulted in a 310% increase in patient appointments and expansion from 7 to 10 thriving locations.
Excerpt: DIAZ’s expertise in pediatric dental marketing—including targeted digital campaigns, SEO dominance, and patient engagement strategies—led to a 310% increase in patient appointments, multi-location expansion, and a stronger brand presence for Texas Tiny Teeth.
Challenges
- Inconsistent patient volume across locations.
- Need for stronger brand positioning in a competitive pediatric dental market.
- Limited visibility in local search results and online patient acquisition.
- Difficulty converting website traffic into booked appointments.
- Struggles with community engagement and social media presence.
Strategy & Execution
DIAZ crafted a high-performance marketing strategy, leveraging digital advertising, local SEO, and brand-building initiatives to increase patient volume and elevate Texas Tiny Teeth’s market presence.
- Local SEO & Website Optimization
- Implemented a location-based SEO strategy to rank for high-intent searches in pediatric and orthodontic dentistry.
- Developed a high-converting website with enhanced appointment booking features.
- Targeted Digital Advertising & Social Media Marketing
- Created engaging, parent-focused Facebook and Instagram ad campaigns.
- Deployed paid Google Ads to capture high-intent searches for pediatric dental services.
- Brand Development & Community Outreach
- Strengthened Texas Tiny Teeth’s branding with consistent messaging across all locations.
- Increased social media engagement with targeted content strategies for parents.
- Reputation & Review Management
- Encouraged satisfied parents to leave positive reviews, boosting online credibility.
- Monitored and managed online reputation to ensure trust-building among potential patients.
Results & Impact
- 310+% increase in patient appointments.
- Expanded from 7 to 10 thriving practice locations.
- Achieved significant improvements in local search rankings, driving consistent organic patient inquiries.
- Enhanced brand reputation, becoming the preferred pediatric dental provider in multiple markets.
- Strengthened patient retention and community engagement through social media.
Conclusion
DIAZ’s strategic marketing efforts successfully positioned Texas Tiny Teeth as a leading pediatric dental brand, driving substantial patient growth and location expansion. Through a combination of digital expertise, local SEO, and targeted patient engagement, we helped this practice scale with proven, results-driven marketing.
Looking to Scale Like Texas Tiny Teeth?
DIAZ has a proven track record of helping dental and orthodontic practices achieve industry-leading growth. Let’s build a custom strategy for your success.